By John W. Moran, Senior AI and Quality Advisor, Public Health Foundation, PhD & Amanda McCarty, Performance Improvement Specialist, Public Health Foundation
Performance management (PM) and quality improvement (QI) systems are central to modern public health practice. Yet even well-designed systems can quietly lose effectiveness over time. This blog explores why PM and QI efforts decay, how to recognize the warning signs, and what leaders can do to restore momentum.
The Early Momentum of Performance Management and Quality Improvement
Many public health agencies begin their performance management (PM) and Quality Improvement (QI) journeys with enthusiasm and a shared sense of purpose. Leadership communicates support and staff participate in training sessions and begin learning the language of continuous improvement. PM/QI councils are formed with broad agency representation. Dashboards are designed, populated with meaningful measures, and shared across teams. Data are reviewed regularly. Problems are identified, using PM as a feedback mechanism and addressed using structured methods, such as the Plan-Do-Check-Act (PDCA) cycle, process mapping, etc. Early wins build confidence and the organization begins to see tangible results.
For a period of time, the system functions exactly as intended. Measures are updated regularly. Trends are monitored. Leaders and managers ask questions. Process owners respond. Improvement feels visible and achievable.
When Improvement Drifts into Autopilot
Then, something more subtle begins to occur.
The dashboards still exist, neatly formatted and technically operational. The charts continue to be filled in each month. The terminology of QI remains part of staff conversations. Strategic plans still reference performance measures. On the surface, nothing appears broken. Yet the energy shifts — meetings become shorter or less frequent, data are reviewed but not deeply discussed, corrective actions are delayed. Accountability becomes less clear.
The structure remains in place, but the discipline that once supported these efforts begins to soften. What begins as a high-functioning system slowly drifts into autopilot.
Organizational Entropy and the Quiet Decline of PM and QI
This phenomenon is not unique. It reflects what systems theory describes as organizational entropy — the natural tendency of structured systems to degrade without active reinforcement [1]. Entropy in PM and QI systems is usually gradual and quiet.
Entropy looks like:
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- New staff onboarding without QI training
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- PM/QI council attendance declining
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- Measures are no longer aligned with the strategic plan or public health agency priorities
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- Dashboards are produced but not reviewed
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- Crisis response is pushing PM aside
Governmental public health is especially vulnerable to entropy. Workforce turnover, funding variability, emergency response cycles, and competing grant priorities create structural strain.
The Public Health Accreditation Board (PHAB) emphasizes that PM systems must be sustained and actively used, not merely documented, to demonstrate organizational effectiveness [2]. When QI becomes symbolic rather than operational, readiness erodes.

Why QI Decay Matters in Public Health
In manufacturing, system decay may reduce efficiency. In public health, it affects communities.
Why QI Discipline fades:
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- Immunization follow-up rates may decline unnoticed
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- Environmental health inspection backlogs may grow
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- Maternal health disparities could go unmonitored
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- Outbreak signals may be detected late
The Centers for Disease Control and Prevention (CDC) has long emphasized that PM strengthens accountability and improves population health outcomes [3]. When structured review processes lapse, early warning systems weaken. Entropy does not simply impact operations. It impacts populations.
Leadership Engagement Is Essential for Sustainability
A common misconception is that once PM and QI systems are launched, they will sustain themselves. But without proper structure and support staff, they will not. Dashboards do not self-review, measures do not self-correct, councils do not self-convene.
Continuous improvement, using PM and QI, requires leadership visibility and cultural reinforcement. Without executive engagement, improvement efforts slowly become optional. In public health — where institutional memory can be fragile and staff roles evolve rapidly — sustainability must be intentional.
Restoring and Sustaining PM and QI Systems
Restoring decaying PM and QI systems requires clarity and leadership re-engagement.
Effective renewal may include:
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- Reestablishing PM/QI governance structures
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- Aligning measures with updated strategic priorities
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- Reinforcing onboarding and workforce training
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- Building PM/QI champions across the agency with hands-on training
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- Establishing predictable reviews
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- Ensuring data reliability and transparency
Structured review cycles with daily huddles, weekly trend reviews, monthly management oversight — transform data from passive reporting into active decision-making. The purpose is not reporting, it is utilizing PM as a feedback mechanism for learning and course correction.
PM and QI as Accountability Mechanisms
Every system decays without reinforcement. Public health systems are no exception. PM and QI are not compliance exercises.
They are mechanisms for accountability, which lead to:
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- Protecting community health
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- Identifying inequities
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- Allocating limited resources responsibly
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- Maintaining accreditation readiness
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- Preserving public trust
In a landscape shaped by workforce challenges, technological change, and increasing reliance on data systems, disciplined PM and QI processes are foundational to resilience. Entropy is natural but sustained excellence is intentional.
Public health leaders must choose which one will define their organization.
PHF Support for Rebuilding QI Momentum

PHF offers a PM and QI tune-up process over three remote webinars, helping organizations understand and overcome the barriers that contributed to system decay and understand how to regain enthusiasm and sustain it. Additional webinars can be customized and developed depending on an organization’s specific problems, issues, or concerns.
Contact: Ron Bialek at RBialek@phf.org for more information
[1] Senge, P. M. (2006). The fifth discipline: The art and practice of the learning organization (Rev. ed.). Doubleday.
[2] Public Health Accreditation Board. (2022). Standards & Measures Version 2022. PHAB. When QI becomes symbolic rather than operational, readiness erodes.
[3] Centers for Disease Control and Prevention. (2018). Performance management and quality improvement in public health. U.S. Department of Health and Human Services.. When structured review processes lapse, early warning systems weaken.
Looking for Technical Assistance or Training?
PHF offers a wide range of technical assistance (TA) and training services and customizes its approach to meet your needs. Learn more about PHF’s TA and training services in Performance Management Technical Assistance and Training.


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